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Excellus BCBS board of directors appoints James Reed president and CEO-elect to succeed CEO Christopher Booth in 2021 Reed The board of directors for Excellus BlueCross BlueShield and its parent company The Lifetime Healthcare Companies, Inc., voted June 25 to name James Reed president and CEO-elect as of July 1, 2020. Reed will succeed President and Chief Executive Officer Christopher C. Booth who announced he will retire on May 1, 2021. The announcement is part of a planned succession for executive leadership of the $6 billion nonprofit health plan, headquartered in Upstate New York. “Jim brings more than two decades of successful leadership within the organization to his new role and has been instrumental in helping shape the future of the company in today’s fast-changing and dynamic health insurance industry.” said Marianne Gaige, chairwoman of the board of directors. “Success starts with having the right people in the right roles. Jim is strategic in his approach, has a strong sense of mission and brings a wide array of experience to the job.” The board also approved the promotion of Barry Thornton from executive vice-president to chief operating officer. Melissa Gardner is being promoted from senior vice-president to executive vice-president of